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Somewhere around the positive test, a lot of people open their bathroom cabinet and start reading labels like they're defusing something. We get it. But you probably don't need to throw out much. The list of ingredients to stop using in pregnancy is short, and most of a good routine stays exactly as it is.
Below is a simple, pregnancy-safe skin care routine in five steps, with the products we'd reach for at each one and an honest note on what each can't do.
The short answer
Most pregnancy-safe skin care products are ordinary ones: a gentle cleanser, a moisturizer and a mineral sunscreen. The main things to stop are retinoids (retinol, tretinoin, adapalene, tazarotene) and hydroquinone. For breakouts, the American Academy of Dermatology says azelaic acid is thought to be safe, and benzoyl peroxide and salicylic acid are fine in limited amounts. Choose a sunscreen with zinc oxide or titanium dioxide, the only two filters the FDA proposes to call safe and effective. No cream has been shown to prevent stretch marks.
Our top picks
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Best for breakouts
CeraVe Acne Foaming Cream Cleanser at Amazon
Jump to review -
Best for acne and uneven tone
Paula's Choice 10% Azelaic Acid at Amazon
Jump to review -
Best splurge
Tatcha The Dewy Skin Cream at Amazon
Jump to review -
Best budget moisturizer
CeraVe Moisturizing Cream at Amazon
Jump to review -
Best mineral sunscreen
EltaMD UV Physical SPF 41 at Amazon
Jump to review -
Best rich belly cream
TriLASTIN Stretch Mark Cream at Amazon
Jump to review -
Best fragrance-free value
Mustela Stretch Marks Cream at Amazon
Jump to review -
Best budget body lotion
Palmer's Massage Lotion for Stretch Marks at Amazon
Jump to review
How to spot pregnancy-safe skin care products
The American Academy of Dermatology (AAD) keeps a short list of ingredients to avoid while pregnant. For things you put on your face, it comes down to two:
- Retinoids. That includes over-the-counter retinol and adapalene (Differin) and prescription tretinoin and tazarotene. Very little is absorbed through the skin, but oral retinoids cause birth defects, so the standard advice is to stop the topical ones too.
- Hydroquinone. The skin-lightening ingredient used for dark spots. Somewhere between 35% and 45% of it is absorbed into the body, which is far more than most skin care, so it's best left until after the baby.
A few prescriptions are on the list too: isotretinoin, spironolactone and the tetracycline antibiotics (doxycycline, minocycline). If you take any of them, talk to whoever prescribed it as soon as you know you're pregnant.
Then there's a "use sparingly" group. AAD puts salicylic acid above 2% here, which mostly means peels, along with benzoyl peroxide and certain essential oils. Those aren't banned. It just means a little, not a lot.
Everything else in a normal routine (hyaluronic acid, ceramides, niacinamide, vitamin C, glycolic acid in a regular-strength product) isn't on any of these lists. If you want the whole shelf in one place, our pregnancy-safe skincare collection is filtered with the same rules.
Read the label for these words
Retinol, retinal (retinaldehyde), retinyl palmitate, adapalene, tretinoin, tazarotene and hydroquinone. If one is on the list, set the product aside until after pregnancy, and check with your provider if you're breastfeeding.
Why Bio-Oil isn't on our list
Bio-Oil is sold for pregnancy stretch marks, and its ingredient list includes retinyl palmitate, a form of vitamin A. It's a much milder relative of retinol and it isn't one of the ingredients AAD names. But plenty of people skip every retinoid while pregnant to keep things simple, and there are good body products without one, so we chose those instead.
Step 1: Cleanse, and handle breakouts
Pregnancy acne is common, and it's frustrating when your usual retinoid is off the table. The good news is that the classic over-the-counter options are still available. AAD says benzoyl peroxide is safe in limited amounts, and studies put skin absorption at about 5%. A cleanser is about as limited as it gets: it sits on your skin for a minute and then rinses off.
If you're also dealing with nausea, heartburn and the rest, our guide to common pregnancy symptoms covers what helps.
Best for breakouts
1. CeraVe Acne Foaming Cream Cleanser
A gentle way to use benzoyl peroxide in pregnancy, because it rinses off. It uses 4% benzoyl peroxide, a lower strength than many acne washes, and adds ceramides and hyaluronic acid so it's less drying than you'd expect. It's fragrance-free. Use it once a day to start, at night is easiest, and build up if your skin is fine with it.
Good to know: Benzoyl peroxide bleaches fabric, so use a white towel and pillowcase. If your skin gets red or flaky, drop back to every other day.
Shop on AmazonStep 2: Treat acne and uneven tone with azelaic acid
If you've stopped a retinoid, azelaic acid is the closest thing to a direct swap. AAD says it's thought to be safe to use during pregnancy, and a 2023 review in American Family Physician lists it with benzoyl peroxide as a preferred acne treatment in pregnancy. It's also used for post-breakout marks and uneven tone, which matters because up to 75% of pregnant people get some melasma, the darker patches on the cheeks, forehead or upper lip.
Best for acne and uneven tone
2. Paula's Choice 10% Azelaic Acid Booster
Our pick to replace a retinoid while you're pregnant. It's a light, fragrance-free cream with 10% azelaic acid plus licorice root extract, and you can use it on its own or mix it into your moisturizer. Expect a slight tingle for the first week or so.
Good to know: It also contains a small amount of salicylic acid, listed well down the ingredient label. AAD's caution is about strengths above 2%, so this is fine for most people, but start every other night.
Shop on AmazonStep 3: Moisturize with a pregnancy-safe face cream
Pregnancy can make skin drier, oilier or both in different spots. There's nothing to avoid in a basic moisturizer, so pick on texture and budget. Here's a splurge and a pharmacy staple.
Best splurge
3. TATCHA The Dewy Skin Cream
A rich cream with no retinoids, no hydroquinone and no bakuchiol, so nothing on the pregnancy list. It's built around squalane, hyaluronic acid and fermented rice, and it leaves a soft, glowy finish that makes dull pregnancy skin look rested. It's especially good if you run dry, and a little goes a long way. We go through the full ingredient list in our Tatcha Dewy Skin Cream review, and the rest of the line in Is Tatcha pregnancy safe?.
Good to know: It contains fragrance (parfum, linalool and limonene). That's not a pregnancy concern, but if your skin has turned sensitive, try it on your jaw for a few days first. It's also heavy for very oily skin.
Shop on AmazonBest budget moisturizer
4. CeraVe Moisturizing Cream
The dependable, fragrance-free option that works on face and body. Ceramides and hyaluronic acid help your skin hold on to water, and the big tub covers a growing belly too. It's thick, so it shines at night and on dry patches.
Good to know: It's plain on purpose. It won't do anything for dark spots or breakouts, and the texture can feel greasy under makeup.
Shop on AmazonStep 4: Protect with a mineral sunscreen
If you only change one thing, make it sunscreen. Sun exposure makes melasma worse, and those patches can linger long after the baby arrives. AAD recommends a broad-spectrum, water-resistant SPF 30 or higher, and it suggests a physical (mineral) sunscreen with zinc oxide, titanium dioxide or both.
There's a regulatory reason too. Zinc oxide and titanium dioxide are the only two sunscreen filters the FDA proposes to call generally recognized as safe and effective. For the others, including octinoxate, avobenzone and oxybenzone, the FDA says it needs more data. It is careful to add that this doesn't mean they're unsafe. Any sunscreen beats none, but in pregnancy mineral is the easy call.
Best mineral sunscreen
5. EltaMD UV Physical Broad-Spectrum SPF 41
Mineral-only, with 9% zinc oxide and 7% titanium dioxide and no chemical filters. It's fragrance-free, and the sheer tint takes care of the white cast most mineral sunscreens leave. It doubles as a light foundation on days you don't want makeup.
Good to know: The tint is one shade, so it can look orange on very fair skin and ashy on deep skin tones. Reapply every two hours outdoors, as with any sunscreen.
Shop on AmazonWhat about EltaMD UV Clear?
UV Clear SPF 46 is the EltaMD most people know, and it's a good sunscreen. But it isn't mineral-only. Alongside 9% zinc oxide it contains 7.5% octinoxate, a chemical filter. If you want to stay mineral-only during pregnancy, UV Physical is the one to buy.
Step 5: Body care and stretch marks
We'd rather be straight with you here. Stretch marks show up in 55% to 90% of pregnancies, and genetics and how fast your skin stretches matter most. A Cochrane review of six trials and 800 women found that creams, lotions and oils did not prevent them. The one hint of a benefit comes from products with Centella asiatica or hyaluronic acid used with daily massage, and even that is described as modest.
So why bother? Because a stretching belly itches, and a rich cream genuinely helps with that. Think of these as comfort, not prevention.
Best rich belly cream
6. TriLASTIN Stretch Mark Cream, Fragrance-Free
A thick, fragrance-free belly cream for skin that feels stretched and itchy. It's made with apricot oil, shea butter and vitamin E, and it's richer than Mustela, so it suits very dry skin and nighttime use.
Good to know: The jar says "prevention," but no cream has been shown to prevent stretch marks, so buy it for comfort. It's also the priciest belly cream here, and a 4 oz jar goes quickly at twice a day.
Shop on AmazonBest fragrance-free value
7. Mustela Stretch Marks Cream, Fragrance-Free
A fragrance-free belly cream for skin that's itchy and tight. It's made for pregnancy and has a light texture that's easy to use twice a day. Massage it in morning and night over your belly, hips and breasts.
Good to know: The Amazon listing also sells a lightly fragranced version, so make sure Fragrance-Free is selected. And like every cream on the market, it won't stop stretch marks from forming. Buy it for comfort.
Shop on AmazonBest budget body lotion
8. Palmer's Cocoa Butter Formula Massage Lotion for Stretch Marks
A big bottle at a pharmacy price, with Centella asiatica in the formula. That's the ingredient with the only (modest) supporting evidence, as long as you pair it with daily massage. It spreads easily over a large area, so it's practical for the whole belly and thighs.
Good to know: Despite the gentle reputation, it contains fragrance (parfum), and some people find the cocoa smell strong. Choose Mustela or TriLASTIN if your skin reacts to scent.
Shop on AmazonWhen itching isn't a skin problem
Intense itching that starts on the palms of your hands or the soles of your feet, often worse at night and usually without a rash, can be a sign of intrahepatic cholestasis of pregnancy. It's a liver condition that tends to show up in the second or third trimester, and it's linked to a higher risk of preterm birth and, when bile acid levels are high, stillbirth. It's diagnosed with a bile acid blood test, and no cream will help it. If that sounds like you, call your OB or midwife instead of waiting it out.
Pregnancy-safe skin care FAQ
Is Tatcha Dewy Skin Cream safe during pregnancy?
Its ingredient list contains nothing on the pregnancy avoid list: no retinoids, no hydroquinone and no bakuchiol. It does contain fragrance, which isn't a pregnancy concern but can bother sensitive skin. As with any new product, check with your provider if you have a skin condition. Our Tatcha Dewy Skin Cream review goes through the full list.
Is EltaMD UV Clear pregnancy safe?
UV Clear SPF 46 contains zinc oxide and octinoxate. Octinoxate is a chemical filter the FDA says needs more data, though it hasn't called it unsafe. If you'd like to use only mineral filters while pregnant, EltaMD UV Physical SPF 41 uses zinc oxide and titanium dioxide alone.
Can I use salicylic acid while pregnant?
In ordinary products, yes. AAD says salicylic acid is generally considered safe when used for a limited time, and its caution is about strengths above 2%, such as chemical peels. Very little of a face wash or spot treatment gets absorbed.
Can I use vitamin C serum while pregnant?
Yes. Vitamin C isn't on any avoid list, and AAD's pregnancy guidance actually suggests vitamin C in the morning to help prevent dark spots, with sunscreen on top.
Do stretch mark creams actually work?
Not for prevention. A Cochrane review found that creams, lotions and oils did not prevent stretch marks in pregnancy. They do help with the itch and tightness of stretching skin, which is a fair reason to use one.
Can I keep using these products while breastfeeding?
Generally, yes. Only small amounts of topical products reach the bloodstream, so little is expected to get into milk. MotherToBaby advises keeping acne products off the nipple and areola and washing the chest before nursing. Ask your provider before going back to a retinoid while you're breastfeeding.
References
- Dermatologist-approved pregnancy skin care American Academy of Dermatology
- Is any acne treatment safe to use during pregnancy? American Academy of Dermatology
- Topical acne treatments (fact sheet, February 2026) MotherToBaby
- Bozzo P, Chua-Gocheco A, Einarson A. Safety of skin care products during pregnancy. Can Fam Physician. 2011;57(6):665-667 PubMed Central
- Erlandson M, Wertz MC, Rosenfeld E. Common skin conditions during pregnancy. Am Fam Physician. 2023;107(2):152-158 American Academy of Family Physicians
- Questions and answers: FDA's regulatory actions on over-the-counter sunscreen U.S. Food and Drug Administration
- Topical preparations for preventing stretch marks in pregnancy Cochrane
- Intrahepatic cholestasis of pregnancy MedlinePlus Genetics (NIH)
The content on Awaiting the Stork™ is for informational purposes only and is not intended as medical advice, diagnosis, or treatment. Always consult with a qualified physician or healthcare professional to address your unique health needs and circumstances.







